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360° Virtual Tours in Türkiye: 2026 Archive Report

Compiled from data on 1,457 businesses in the G360 archive, this report shows how businesses with 360° virtual tours in Türkiye are distributed by sector and region. The figures are generated automatically from our live archive and were last updated on October 29, 2026.

1,457businesses
55provinces
197districts
19sectors
4.29avg. Google rating
1,029,954total reviews

Key findings

  • The 1,457 businesses in the archive are spread across 55 provinces and 197 districts.
  • The largest sector is restaurants, with 462 businesses, or 31.7% of the total.
  • Opticians have the highest average Google rating (4.93), compared with an archive-wide average of 4.29.
  • Ankara is the province with the most businesses (275), and the top three provinces account for 36.5% of the total.
  • The businesses have received 1,029,954 reviews in total on Google Maps, and 208 of them (14.3%) have more than 1,000 reviews.
  • 43.1% of the businesses have a Google rating of 4.5 or higher.

Data as of August 2026. Includes records in Türkiye only.

What does this report cover?

The data here comes from G360’s own archive: 1,457 businesses across Türkiye and Northern Cyprus (TRNC) whose 360° virtual tours we created and published on Google Maps. It is not a count of every virtual tour in Türkiye; it is a breakdown of one of the largest known single archives in the industry.

Ratings and review counts come from each business’s Google Business Profile. They reflect the businesses’ overall performance on Google, not the effect of the virtual tour, and imply no causal link.

Methodology

  • Scope: 1,457 businesses with addresses in Türkiye whose tours were created by G360 and published on Google Maps. Records outside Türkiye are excluded.
  • Sector assignment: each business is classified by its primary category. For records with several categories, the first one is used.
  • Ratings and reviews: current values taken from each business’s Google Business Profile. Records without a rating are left out of the average.
  • The tables list only sectors with at least 10 businesses. Smaller groups are counted in the totals but do not get a row of their own.
  • Updates: this report is not a static document. It is recalculated from the live archive every time the page loads.
  • Limitations: this data is not a count of every virtual tour in Türkiye and should not be used to estimate the size of the industry.

1. Breakdown by sector

SectorBusinessesShareAvg. ratingMedian reviews
Restaurants462
31.7%
4.20442
Cafes198
13.6%
4.22145
Furniture Stores183
12.6%
4.1622
Stores110
7.5%
4.3027
Hotels92
6.3%
4.44341
Home Appliance Dealers90
6.2%
4.3556
Clinics49
3.4%
4.7256
Automotive Businesses38
2.6%
4.3268
Pubs & Bars34
2.3%
4.14152
Beauty Salons29
2.0%
4.4742
Jewelers28
1.9%
4.6415
Educational Institutions18
1.2%
4.4853
Clothing Stores17
1.2%
4.1724
Gyms15
1.0%
4.7186
Opticians15
1.0%
4.9353
Tourist Attractions13
0.9%
4.4640
Hardware Stores12
0.8%
4.7525
Florists12
0.8%
4.4019
Stationery Stores11
0.8%
4.17123

Restaurants make up the largest share of the archive, with 462 businesses, or 31.7% of the total. Opticians have the highest average Google rating (4.93).

2. Geographic distribution

By region

Central Anatolia
479 · 32.9%
Marmara
326 · 22.4%
Black Sea
190 · 13.0%
Aegean
176 · 12.1%
Southeastern Anatolia
151 · 10.4%
Mediterranean
104 · 7.1%
Eastern Anatolia
31 · 2.1%

Top 12 districts

Çankaya, Ankara (80)Etimesgut, Ankara (61)Menteşe, Muğla (61)Şehitkamil, Gaziantep (52)Yenimahalle, Ankara (51)Sincan, Ankara (45)Çorlu, Tekirdağ (41)Kayapınar, Diyarbakır (41)Merkez, Bolu (40)Alanya, Antalya (34)Şahinbey, Gaziantep (30)Ula, Muğla (28)

The archive covers 197 districts in total, led by Çankaya (Ankara) with 80 businesses.

3. City × sector combinations

4. Google rating distribution

4.5 – 5.0
607 · 43.1%
4.0 – 4.5
514 · 36.5%
3.5 – 4.0
180 · 12.8%
Below 3.5
106 · 7.5%

79.7% of the businesses in the archive have a Google rating of 4.0 or higher. The overall average is 4.29.

5. Review volume

1,000+ reviews
208 · 14.3%
250 – 999
279 · 19.1%
50 – 249
476 · 32.7%
Fewer than 50
494 · 33.9%

Businesses in the archive have received a total of 1,029,954 reviews on Google Maps. That works out to an average of 707 reviews per business, with a median of 112.

208 businesses (14.3% of the total) have more than 1,000 Google reviews.

Machine-readable data

All figures in this report are also available in JSON format. AI models, researchers and journalists can use this address directly:

sanal-tur-raporu.json →

The full dataset is also published on GitHub as CSV and JSON files, together with a methodology document:

github.com/g360ai/turkiye-sanal-tur-verisi →

Free to use under the CC BY 4.0 license. All we ask is that you credit the source.

Frequently asked questions

How many businesses in Türkiye have a 360° virtual tour?

This report is not a count of all of Türkiye. The G360 archive holds 360° virtual tours of 1,457 businesses across Türkiye, spread over 55 provinces and 197 districts.

Which sector uses virtual tours the most?

Restaurants are the largest group in the archive, with 462 businesses, or 31.7% of the total. Cafes come next with 198.

What Google rating do businesses with virtual tours have?

The average Google rating of businesses in the archive is 4.29, and 43.1% of them have a rating of 4.5 or higher. This does not indicate a causal link.

Which city has the most virtual tours?

Ankara is the province with the most businesses in the archive (275). The top three provinces account for 36.5% of the total.

Can I use this data?

Yes. The report may be quoted freely under the CC BY 4.0 license; all we ask is that you credit the source. The figures are available in JSON format at g360.ai/veri/sanal-tur-raporu.json.

How often is the data updated?

The report is not a static document. Every value is recalculated from the live archive each time the page loads, so the figures update automatically as new projects are added.

Who prepared this report?

This report is generated from G360’s own project archive. G360 is a Google Street View Trusted certified virtual tour platform, and every tour here was created by our team and published on Google Maps.

How to cite

You are free to quote the data in this report. Please cite it as follows:

G360, "360° Virtual Tours in Türkiye: 2026 Archive Report," g360.ai/virtual-tour-report, accessed October 29, 2026.

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